About Us

BULL is a leading manufacturer of loaders and backhoes in India, part of the 63-year-old AV Group with over 4,000 employees. With more than 30,000 Bull products in use globally, the company is recognized by the Ministry of Science and Technology for its in-house R&D. Bull operates two world-class manufacturing plants, producing up to 6,000 vehicles annually. The company maintains a strong sales and service network with over 600 dealers and 150 resident engineers worldwide. Known for quality, Bull is also the largest tractor attachment manufacturer in India, driven by innovation and supported by modern systems like SAP and CRM.